Bisleri International Agrees to Collaborate with the Manekshaw Centre of the Indian Army through the 'Bottles for Change' Initiative
In a significant stride towards environmental sustainability, Bisleri International's Bottles For Change (BFC) initiative has partnered with the Indian Army's prestigious Manekshaw Centre in Delhi Cantonment. The collaboration, signed on June 21, 2025, marks a promising development in recycling and sustainability within a defence institution.
Under this partnership, the BFC team will be responsible for collecting used plastic waste from the Manekshaw Centre. This plastic will then be sent for recycling, creating a sustainable plastic waste management process within the Centre. This initiative supports the Centre's efforts towards sustainability and plastic recycling, aiming to develop a circular plastic economy.
The collaboration between Bisleri International and the Manekshaw Centre reflects a shared vision of environmental responsibility fused with national pride. Speaking on the association, Mr. Angelo George, CEO of Bisleri International, expressed his honour and support for the Centre's plastic recycling efforts. He envisioned a long-term, meaningful partnership between the two entities.
This partnership is in line with Bisleri’s broader sustainability goals for 2025. The BFC program aims to connect across 20 major cities in India to collect and recycle 12,500 tonnes of plastic by 2025, reflecting a large-scale commitment beyond this association.
The Manekshaw Centre, a premier multi-utility convention complex spread across 25 acres, regularly hosts a wide range of military and civil events. Designed to reflect the rich ethos and glorious traditions of the Indian Army, this partnership signifies the Centre's commitment to sustainability initiatives.
Bisleri International, with a legacy of over 50 years and a strong presence with 128 operational plants and a robust distribution network in India and the UAE market, follows a stringent process of 114 quality tests and a 10-stage purification for its products.
The partnership with the Manekshaw Centre is part of Bisleri International's Sustainability 2.0 with Bisleri Greener Promise, focusing on creating a greener future through recycling, water conservation, and sustainability initiatives. For more information on Bisleri International, visit www.bisleri.com.
This unique intersection of national service and environmental stewardship demonstrates how major institutions like the Indian Army are embracing sustainability initiatives. The collaboration between Bisleri International and the Manekshaw Centre signifies progress towards a greener India through industry-defence partnerships.
- This partnership between Bisleri International and the Manekshaw Centre, a hub of numerous events, is not only a step towards a greener future but also a significant advancement in the realm of business and sustainability.
- The BFC initiative's collaboration with the Manekshaw Centre, a hotspot for both military and civilian events, is aligned with their shared vision of environmental responsibility and sustainability.
- The recycling and sustainability efforts initiated by Bisleri International's BFC program, as demonstrated through their collaboration with the Manekshaw Centre, serve as a model for industry-defence partnerships that can foster environmental-science and finance, paving the way towards a sustainable, scientific world.
