Brazilian Gaming Esports Recognized as Excellent Workplace by Great Place To Work®
Esportes Gaming Brasil, the parent company of Onabet and Esportes da Sorte, has been certified as a Great Place To Work®, a recognition that highlights the company's commitment to fostering a positive work environment. This certification is a testament to the company's purpose-driven leadership, data-intelligent decision-making, and strong culture of cross-functional collaboration.
A Focus on Sustainable Growth and Employee Experience
Rita Cunha, the Chief Growth Officer, leads Esportes Gaming Brasil with a focus on sustainable, responsible growth. Balancing scale with ethics and transparency, the company has set clear KPIs for acquisition, retention, and engagement. The emphasis on these measurable goals, combined with a cross-functional work environment, forms the foundation for long-term growth.
Investing in Employee Development
Esportes Gaming Brasil places a high value on employee development. The educational incentive program "Impulso EGB" was introduced, subsidizing technical courses and specializations for employees. This initiative is a part of the company's broader strategy to invest in the well-being, development, and inclusion of its approximately 600 employees.
Cultivating a Strong Sense of Community
The company hosts themed parties, recognition rituals, and direct chats with leadership to foster a strong sense of community. Esportes Gaming Brasil's culture values collective actions that strengthen the sense of belonging, encouraging trust, spontaneous feedback, and the freedom to propose new ideas.
Great Place To Work® Assessment
Sophia Serak, the Director of People, participated in the assessment to identify strengths and opportunities for improvement. The GPTW survey assesses employee perceptions across five pillars: credibility, respect, impartiality, pride, and camaraderie. Esportes Gaming Brasil's culture values these pillars, as demonstrated by its commitment to inclusive communication, active listening, and collective actions.
Emphasis on Community Engagement
Esportes da Sorte's celebration of Brazilian culture through local sponsorships indicates a company culture that values community engagement. This engagement can support employee pride and satisfaction, contributing to the positive work environment that led to the Great Place To Work® certification.
Continuous Improvement and Leadership Development
In 2024, Esportes Gaming Brasil intensified its leadership development mission. The company implemented training, assessments linked to values, and regular management training for more than 60 leaders. The goal is to be more than just a workplace, creating a framework for everyone to develop and feel valued.
The certificate from GPTW proves that the company is on the right path and motivates them to evolve further. Grupo Esportes Gaming Brasil has built a space where everyone has the freedom to be themselves. The Great Place To Work® certification is a global reference in people management and organizational climate, and Esportes Gaming Brasil is proud to be part of this community.
- In line with their mission to create a positive work environment, Esportes Gaming Brasil invests in employee development, offering an educational incentive program named "Impulso EGB" that subsidizes technical courses and specializations for employees.
- Balancing growth with ethics and transparency, the company's Chief Growth Officer, Rita Cunha, focuses on sustainable, responsible finance and business practices, setting clear key performance indicators (KPIs) for acquisition, retention, and engagement.
