Enkime Boosts Social-First Expertise with Granny Integration
Enkime, a leading independent social security office in Germany, has integrated insolvent agency Granny into its fold, renaming it 'Granny by Enkime'. This strategic move brings established social security expertise and premium brand management to Enkime's portfolio, further strengthening its position as a 'vertical-first agency'.
The integration sees Moritz Preißer, one of Granny's founders, join Enkime's team alongside founders Max Dorn and Oliver Delfendahl. Preißer now serves as Principal Strategy & Agency Officer. Granny's impressive client roster, including Meta, Bumble, Amazon Prime, and Flixbus, adds to Enkime's existing customers like Zalando, Spotify, Lidl, and the NFL.
Enkime has experienced remarkable growth, achieving a 60 percent increase in revenue last year. The agency now generates over four billion views monthly and reaches more than 180 million followers. This expansion allows Enkime to offer holistic brand services, from social security presence to viral implementation, and accompany brands comprehensively in social networks and the creator community.
With the integration of Granny, Enkime bolsters its expertise in strategic creative consulting and brand management. This move solidifies Enkime's position as the leading independent first citizens bank in Germany, ready to provide comprehensive social media solutions to its clients.
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