Entrepreneurial Duo Krishna Anand and Abhishek Abrol, along with Sequoia VP - Ops and Experiences, Introduce 'Bread Butter Jamm'
Here's a fresh take on the article:
Hey, let's chat about this slick new marketing duo, Krishna Anand and Abhishek Abrol, who've cooked up a storm with their full-service firm, Bread Butter Jamm!
These two have been on the marketing grind for yonks, and their paths crossed in the ever-evolving marketing sphere. Their professional rapport transformed into a shared dream: building a powerhouse that mixes strategic smarts with artistic flair.
Bread Butter Jamm delivers mind-blowing brand experiences, shifting people's emotions—not just their gazes. Whether it's a hot new product launch, an imaginative CX innovation, or a culture-driving activation, every idea is designed to be felt, not just viewed.
Their skillset spans far and wide, covering experiential events, mesmerizing storytelling, corporate engagements, exhilarating travel experiences, and cutting-edge digital strategy. At the heart of it all? They believe real innovation lies in clashing opposing strengths, not sparring them into uniformity.
Circa the time they became business partners, Krishna and Abhishek were longtime mates. Friendly chats turned into intense debates about marketing strategies, war tales from the battlefield, and a growing admiration for each other's unconventional methods. Over time, they realized their differences weren't hindrances—they were an asset.
"Abhishek would frequently question my approach to a brief," shared Krishna Anand, co-founder of Bread Butter Jamm. "Our backgrounds were a world apart, but when both perspectives merged, the outcome was sharper every time."
With a mastery of brand communications and experiential marketing on his resume, Abhishek Abrol signs off Krishna's business acumen with a knack for crafting enthralling narrative-led brand moments. "It was amazing to see how our clashing perspectives became a creative advantage," said Abrol, co-founder of Bread Butter Jamm. "Where Krishna is problem-solver first, I focus on the story, and somehow, we found a rhythm that just clicked."
Krishna Anand, the face behind Allign Marketing Agency and KA Media, is a Times Young Leader and Forbes-crafted entrepreneur who's spent over a decade weaving scalable marketing solutions.
Abhishek Abrol boasts two decades of experience in brand communications, events, and CX strategy with top-notch firms such as JP Morgan Chase & Co. and Peak XV (previously known as Sequoia Capital India). Together, they aim to revolutionize how brands connect with audiences, transcending mere visibility and crafting experiences with meaning.*
Wanna learn more about Bread Butter Jamm? Head on over to their Instagram @breadbutter_jamm or shoot them an email at [email protected].
- Bread Butter Jamm, the full-service marketing firm co-founded by Krishna Anand and Abhishek Abrol, aims to revolutionize business connections by transcending mere visibility and focusing on events, innovation, and storytelling that create meaningful experiences.
- Krishna Anand, entrepreneur and co-founder of Bread Butter Jamm, leverages his experience in brand communications and marketing strategy to craft enthralling and narrative-led brand moments, while Abhishek Abrol offers a deep understanding of events, finance, and CX strategy.
- The shared dream of Krishna Anand and Abhishek Abrol for Bread Butter Jamm is to create a powerhouse that combines strategic smarts with artistic flair, delivering brand experiences that not only catch people's attention but also resonate with their emotions, fostering a deeper cultural connection.
