Fanstuel Launches PPA Tour Wagering in North America's Marketplace
Pickleball's Big League Debut: FanDuel's Dive Into the Action
The Pro Pickleball Association (ProPA) Tour has taken a daring leap into the world of sports betting, making it the first pickleball organization to jump on the bandwagon. FanDuel Sportsbook, a major player in North America, has taken the lead, launching betting markets for the sport.
With FanDuel at the helm, these markets will be accessible in 10 US states and one Canadian province. Pickleball enthusiasts in these regions will have the opportunity to wager on various events, including the Vulcan Kansas City Open, which kicks off today.
FanDuel will offer a variety of markets, including match winners, score predictions, total points, and head-to-head battles. Meanwhile, the ProPA Tour will partner with Genius Sports to provide data and live video feeds to their associated sportsbooks.
On another note, FanDuel teamed up with YouTube for a special NFL promo.
Responsible Betting: ProPA's Pledge
The ProPA Tour dreams of seeing more sportsbooks incorporate pickleball markets once the sport secures regulatory approval in additional areas.
To coincide with the launch of these markets, ProPA Tour athletes and staff are now bound by the Tour's Sports Betting and Integrity Policy and have completed an online learning platform on integrity and player wellbeing, courtesy of Sportradar. This platform was designed to ensure that all customers betting on the league have access to adequate safer gambling tools.
The ProPA Tour assures its audience that it will strive to provide everyone who chooses to bet on the league with a safe and enjoyable experience.
A Historic Moment for Pickleball
Connor Pardoe, ProPA Tour's founder and CEO, hailed the launch of betting markets as a "monumental moment" for the association and the sport as a whole. Pardoe expressed his eagerness, stating that he's overjoyed to see more and more people interested in watching pickleball matches and playing the betting game.
Pardoe continued, "Our foray into sports betting will breathe new life into the engagement of current and new fans, and we remain excited for the future of our sport."
Sean Conroy, Genius Sports' executive vice president for North America, also shared his thoughts on the launch. Conroy expressed his excitement about the introduction of pickleball content, saying it would help sportsbooks engage pickleball fans.
"We're thrilled to debut pickleball content," Conroy said, "providing sportsbooks with valuable new content, including low-latency video feeds on ProPA Tour events, starting with this weekend's Vulcan Kansas City Open."
Speaking of Genius Sports, they recently extended their partnership with the NFL and DFB.
- FanDuel Sportsbook, a significant player in North America, is leading the entry of sports betting in the pickleball industry, offering markets for the Pro Pickleball Association (ProPA) Tour events.
- With FanDuel's launch, pickleball enthusiasts in 10 US states and one Canadian province can now wager on various ProPA Tour events, including the Vulcan Kansas City Open.
- ProPA Tour has partnered with Genius Sports to provide data and live video feeds to sportsbooks, ensuring a smooth betting experience.
- As a responsible measure, ProPA Tour athletes and staff are bound by the Tour's Sports Betting and Integrity Policy and have completed an online learning platform on integrity and player wellbeing.
- Connor Pardoe, ProPA Tour's founder and CEO, views the launch of betting markets as a "monumental moment" for the association and pickleball as a whole, expressing his enthusiasm for increased fan engagement.
- Genius Sports, a partner of ProPA Tour, is excited about the introduction of pickleball content, believing it will help sportsbooks engage pickleball fans by providing valuable, low-latency video feeds on ProPA Tour events.
