Financial service provider Fingular introduces integrated consumer financing for AhaPay clients through Tambadana platform.
Fingular, a global fintech holding based in Singapore, has announced the launch of an embedded lending feature for AhaPay users. This new service allows AhaPay users to access cash loans seamlessly within the AhaPay platform without leaving the app[1][2].
The benefits for AhaPay users include easy access to cash loans integrated directly in their AhaPay experience, a simplified and streamlined application process, and access to credit limits pre-approved or dynamically adjusted based on the user’s profile[1]. This integration aims to provide a more convenient and flexible consumer finance option for AhaPay users[1][2].
The new feature enables AhaPay users to access cash loans via Tambadana, a fast-growing digital lender in Malaysia. Vadim Gurinov, a Cypriot investor and strategic backer of Fingular, noted that the launch marks a significant milestone in the company's journey toward building a next-generation neobank[3].
The application process for the new feature is quick and convenient, with a short questionnaire and a minimum number of fields to fill out[4]. The process is fully integrated into the AhaPay ecosystem, offering a frictionless lending experience[5]. Fingular's IT stack is adaptable and can be tailored to meet the demands of each project[6].
The new embedded lending feature is part of Fingular's efforts to offer a full suite of fintech services through a single, intuitive interface[7]. Maxim Chernuschenko, CEO of Fingular, stated that the integration allows for the offering of responsible, data-driven credit based on prior engagement within the Buy Now Pay Later (BNPL) ecosystem[1].
Fingular's target customer base in the Malaysian market exceeds 15 million people, including various demographics such as casual wage earners, young professionals, small business owners, entrepreneurs, and digital-savvy individuals[8]. The new feature expands credit limits starting from USD 500[9].
Tambadana's simplified digital application form and high approval rates ensure a near-instant decision[10]. AhaPay users will have prioritized access to Tambadana's consumer financing, with approvals in minutes and favorable terms[11].
Fingular continuously expands the functionality of its products to provide clients with comfortable customer service experiences[12]. This new embedded lending feature is aimed at providing accessible, fast, and relevant financial products tailored to the needs of its target customer base[1].
[1] https://www.fingular.com/news/fingular-launches-embedded-lending-feature-for-ahapay-users-in-partnership-with-tambadana [2] https://www.businessinsider.com/fingular-launches-embedded-lending-feature-for-ahapay-users [3] https://www.techinasia.com/fingular-launches-embedded-lending-feature-ahapay-users [4] https://www.fintechnews.sg/32568/fingular-launches-embedded-lending-feature-for-ahapay-users/ [5] https://www.finextra.com/pressarticle/91351/fingular-launches-embedded-lending-feature-for-ahapay-users [6] https://www.techwireasia.com/2022/02/28/fingular-launches-embedded-lending-feature-for-ahapay-users/ [7] https://www.finextra.com/pressarticle/91351/fingular-launches-embedded-lending-feature-for-ahapay-users [8] https://www.fingular.com/about-us/market-data [9] https://www.businessinsider.com/fingular-launches-embedded-lending-feature-for-ahapay-users [10] https://www.techinasia.com/fingular-launches-embedded-lending-feature-ahapay-users [11] https://www.techwireasia.com/2022/02/28/fingular-launches-embedded-lending-feature-for-ahapay-users/ [12] https://www.fingular.com/about-us/mission-and-values
The integration of Fingular's embedded lending feature provides AhaPay users with easy access to cash loans, offering a simplified application process and access to credit limits that are pre-approved or dynamically adjusted based on the user’s profile. This partnership with Tambadana aims to provide a more convenient and flexible consumer finance option for AhaPay users.
