US Tariffs: German SMEs Grapple with Significant Indirect Fallout in Metals, Automotive, and Machinery Sectors
Customs integration causing concern: Small to medium-sized enterprises in Germany worry over unforeseen implications - Small and Medium Enterprises (SMEs) in Germany express growing anxiety over potential unintended consequences of US tariffs
When it comes to the possible ramifications for German businesses, as per a study, these may include an increase in the cost of their own goods sold in the US or a shrinking demand for exports to the US market. Companies in the metal, automotive, and machinery industries, in particular, express worry that the operations of their US business partners will be adversely affected by US tariffs, which will, in turn, negatively impact their own business, according to DZ Bank. Approximately two-thirds of these industry companies anticipate indirect negative consequences.
While 29% of companies are not overly concerned about US tariffs, potential EU counter-tariffs could pose a greater threat to German companies compared to actual import duties in the US. 29% expect direct consequences, such as higher purchase prices, and only 19% expect no negative consequences.
However, DZ Bank analyst Claus Niegsch asserts that the concern over increased costs may be premature. He believes that while US goods may become more expensive, goods from other countries intended for the American market may instead flood European markets, driving down prices.
The survey, which polled 1,000 German SME owners and managers between March 6 and March 26, was conducted before the exact tariff levels on EU goods were known, although a 25% tariff on the automotive sector was already under discussion. Moreover, tariffs of 25% on steel and aluminum had been in place since March 12. The study is said to be representative.
Impact of US Tariffs on German SMEs: Key Points
- Trade Disruptions: Increased tariffs on vehicles and automotive parts from Germany could lead to increased costs for German SMEs exporting to the US, potentially resulting in reduced demand and heightened production costs due to expensive components.
- Strategic Uncertainty: The uncertainty surrounding these tariffs could hamper business planning, investment decisions, and the ability of German SMEs to make long-term strategic decisions.
- Market Shifts: Tariffs could cause a shift in export markets for German SMEs, with China potentially increasing exports to Europe, leading to market saturation and price pressures that could impact German SMEs.
- Global Economic Slowdown: The trade war and associated tariffs are predicted to lead to a global economic slowdown, which could reduce demand for German exports, negatively affecting SMEs in the metal, automotive, and machinery sectors.
Potential Indirect Consequences
- Supply Chain Disruptions: Tariffs on components like steel, aluminum, and semiconductors could disrupt supply chains, making it difficult for SMEs to secure essential materials at competitive prices.
- Inflation and Consumer Confidence: Tariffs often cause prices to rise, leading to reduced consumer confidence and inflationary pressures that could affect demand for German products, particularly in the automotive and machinery industries.
- EU-US Trade Relations: Escalating trade tensions between the EU and the US could lead to further retaliatory measures, indirectly impacting German SMEs by hampering their access to certain markets or services.
EU Counter-Tariffs and Their Impact
- Counter-Tariff Measures: EU counter-tariffs could target US services, such as digital services. While these tariffs may not directly affect German SMEs in the metal, automotive, and machinery sectors, they could contribute to a broader trade war that impacts global economic stability.
- Economic Instability: An EU-US trade war could exacerbate economic instability, making it more challenging for German SMEs to navigate international markets and potentially leading to reduced investment and slower economic growth.
- Diversification Strategies: To mitigate these risks, German SMEs may need to diversify their export markets and lessen their reliance on the US. This might involve increasing exports to other regions, such as Asia or within the EU, and tailoring products to meet different market requirements.
In brief, US tariffs pose substantial challenges for German SMEs by heightening costs, disrupting trade patterns, and contributing to economic uncertainty. European counter-tariffs could exacerbate these challenges by worsening trade tensions and reducing overall global economic stability.
- The concern for European Commission (EC) countries like Germany is that the US tariffs on metal, automotive, and machinery sectors might influence their own business policies, as increased costs in these industries could potentially trickle down to the employment sector if exports to the US market shrink.
- Industry experts such as DZ Bank analyst Claus Niegsch suggest that while US goods may become more expensive, the resulting market saturation in Europe from goods previously destined for the US market could potentially lead to a decrease in prices for certain industries, which could have implications for employment policies in these sectors.